We are family

Our purpose is to serve customers and build strong communities. We are focused on powering beyond the market challenges of today, while powering what’s next in energy.

We provide inclusive work environments, and are proud to be an Equal Opportunity Employer. We recognize and respect diversity. We appreciate the differences and perspectives a diverse culture brings to the work environment, the company and our customers.

Our& mission

To deliver the energy solutions and exceptional service that our customers and communities count on – safely, efficiently and responsibly.

Energy business

The company has a strategic plan built upon two key elements: Growth and Optimization.

  • Growth - The growth element of the strategic plan includes accelerating the growth of customers’ electric and gas usage and expanding our portfolio of energy resources to include additional clean and renewable energy.
  • Optimization - The second key element of the strategic plan focuses resources on providing reliable electric and natural gas service to customers . We do this through continued modernization of the power grid, upgrades to the gas distribution system and optimization of the generation fleet.

We own a portfolio of electric generating facilities operating on a diverse mix of fuels, including coal, natural gas and renewable resources. The output from these generating facilities is supplemented with purchased power.

Over 30 years of experience

Operations at a glance

Number of electric customers
Number of natural gas customers
Number of employees
Operating revenues (year-end 2021)
$3.7 billion
Total assets (year-end 2021) $18.6 billion
Headquarters Madison, Wisconsin 
Service area 54,369 square miles in Iowa and Wisconsin
Electric generation 32 million megawatt-hours per year
Maximum summer peak hour demand 5,486 megawatts
Utility natural gas sold and transported 147,358 thousands of dekatherms